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Sales & Distribution
Duration:Content:- Overview of the key concepts and SAP components enabling Trade Promoti Management (TPM) solution.
- How to organize and implement the TPM process
- How to analyze pre- and post-evaluations of KPIs.
- How to prepare and set objectives for a Trade Promotion Management budget
- How to plan, organize, and implement TPM for offline and online Field Account planning
- How to generate proposals for TPM
- How to organize and communicate changes in the TPM process
- How to plan and coordinate marketing activities using TPM
- How to execute and validate pricing conditions connected to TPM
Goals:- Describe the composition and functions of Trade Promotion Management realised with SAP CRM and SAP SCM.
- Use the tools provided to successfully and efficiently implement the Trade Promotion Management solution.
Software:- R/3 4.7
- CRM 4.0
- SCM 4.0
- SEM/BW 3.5
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